← All guides / Growing as a physiotherapist

Running Paid Online Workshops for Patients and Workplaces

A live online workshop sits between a group class and an online course. You teach in real time, people ask questions, and you reach twenty or two hundred people in one hour. Workshops are quicker to create than a course and a good way to test whether people will pay for your teaching.

Topics that work

  • Back pain at work, for office teams.
  • Starting running safely, for a local running club.
  • Living well with knee or hip arthritis, for patients and families.
  • Pregnancy and post-natal exercise.
  • Strength after 60.

Pick topics you get asked about every week.

Two kinds of buyer

  • Individuals pay a small fee each. You need a lot of them.
  • Organisations such as workplaces, clubs and community groups pay one fee for their people. Fewer sales, larger amounts. See online ergonomics consulting.

Plan the hour

Forty minutes of teaching, a short demonstration of exercises, and fifteen minutes of questions works well. Keep slides simple. Give a one-page summary afterwards.

Keep it general, and say so

A workshop is education. Tell people that individual problems need an individual assessment, and offer a way to book one. Many attendees become patients this way. See online booking.

Fill it

Invite your email list, tell current patients, and ask partner organisations to share it. Record the session (with permission) so you can offer it later.

Price and follow up

Price individual tickets modestly. For organisations, quote per session. After each workshop, send the summary and an invitation to book, then ask what topic people want next.

Frequently asked questions

Can physiotherapists charge for online workshops?

Yes. Workshops are education and can be paid by individuals or organisations.

How many people can join an online workshop?

As many as your video platform allows, but keep question time manageable. For practical sessions, smaller groups work better.

Do workshops bring new patients?

Often. People who find the teaching useful frequently book an individual assessment.